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Response Block Selling, by Victor Antonio
Download PDF Response Block Selling, by Victor Antonio
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Response Block Selling: A New Approach for Lowering Buyer Resistance and Selling More (p.148). This book will literally change how you present your product or service to a potential buyer. Response Blocking is a method for preempting a buyer’s objection before he voices the objection.
The premise of Response Block Selling is the following: If a buyer states an objection aloud, the buyer is more likely to stick to that objection (rule of consistency) and will look for validating information (selective perception) to support or defend that particular viewpoint. So the key here is to prevent the buyer from voicing an objection thereby shunting the need to then support that objection. Learn how to 'structure a response block' that will lowers a buyer's resistance making the sale that much easier.
In this book, you will find over 20 examples of common objections salespeople face when selling. Using the Response Blocking System you will learn how to minimize and discard each objection thereby reducing the buyer's resistance. Forget 'blocking or overcoming' objections; learn how to prevent them from occurring in the first place.
- Sales Rank: #594455 in eBooks
- Published on: 2011-04-23
- Released on: 2011-04-23
- Format: Kindle eBook
Most helpful customer reviews
0 of 0 people found the following review helpful.
Useful info
By Amazon Customer
The book is focused on how to overcome buyers objections, don't have money, need more time to think about it, too expensive, etc. Personally, I liked it, straightforward strategies with examples.
0 of 0 people found the following review helpful.
well worth the money
By Jeff Franklin
This book is an excellent resource if you are in sales and want to improve what and how you are doing. I'm looking forward to reading the other books that Victor Antonio has written
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